The article discusses the theory of motivation in linguistics, derivation of metaphors are fully considered.

The issues of the active state policy on the labor market are considered in this article.

In this article the features of forming of social adaptation are examined for the pupils of schools-boarding-schools for children-orphans and children, remaining without the care of parents. Basic tasks and stages of social adaptation open up in the article, the ways of their realization are offered by drafting of the program of social adaptation in school-boarding-school.

The results of social and Pavlodar economic capacity analytical assessment are considered in the article. The social sphere and its development is a main direction of economy state regulation. Its state is mainly determined by processes of labor resources, their quantity and quality, level of productive power scientific and technical development, cultural and spiritual life of society.

The article reveals the issues of applying the competence approach in conditions of new development of educational paradigm. In particular, a great attention is paid to the issues of competence approach in training. The article also represents the essence of person-oriented training. The research of the stated issues is based on the theoretical works of the scientists who study the issues of education content. The thesis of the necessity to socialize educational process is proved in the article.

The renewal of the paradigm of 12-year education is associated with the formation of key competencies in students that help to learn, understand and develop the world around. The developed set of tasks is designed to develop the need to transform educational material with the aim of improving the quality of education. This material is compiled in accordance with the age characteristics of primary school students, is aimed at organizing the processes of mastering new ways of acting, which will contribute to the formation of educational and cognitive activities. The issues discussed in the article will allow us to implement a competence approach in the education of students. The tasks presented in the article are intended to activate the educational motivation, the organization of independent cognitive activity, contribute to the systematization and objectification of the processes of monitoring and evaluation of educational activities.

In this article the question connected with the activation of cognitive activity of students. It one of issues of the day on the modern stage of development of pedagogical theory and practice. An author exposes development of activity, independence, initiativeness, creative approach to the thing, these are the requirements of life, qualificatory that direction in that it is necessary to perfect an educational process in a great deal. Searches of ways of development of schoolchildren’s activation of cognitive activity, developing their cognitive flairs and independence is a task that teachers are called to decide. The use of ICТ, that allows to activate thinking, ability to offer the variants of vision of problem, question, themes in the narrow and wide understanding and participating in the discussion are examined in the article. It helps to improve quality education, forms a culture, aesthetic skills of students, develop attention, memory. All this has a practical orientation in different areas and spheres of activity of student. Information technologies, examined in this scientific article as a process of the use of totality of facilities, methods of collection, treatment and communication of data - assists working off at the methods of students of actions, helps forming of processes of self-government of personality, will transform an effectively-practical sphere and carries out the emotionally-semantic going near the study of questions, that discussions, professional orientation.

In this article the religious questions of works of Mashur Zhusup Kopev are analysed.

The article discusses ways of forming students’ professional abilities in the course of studying pedagogical disciplines. Methods of teaching within the Competence Approach and Learner Centered Approach as well as views of scholars researching Competence as a concept are described.

This article considers the theoretical application of measures to increase the efficiency of electrofilters installed at the electric power plant of "EEC" JSC. The author has identified the reason for the inability to achieve the efficiency of electrofilters close to 100%. Methods for increasing the efficiency of electrofilters for equipment installed at the electric power plant of "EEC" JSC are considered.

The possibilities of using controlled transformer-type shunt reactors at power grid substations to optimize the transmission mode are considered. The laws of voltage regulation, providing the mode of natural power and reduction of active power losses in the electrical system, are highlighted. Key words: energy complex, controlled transformer-type shunt reactor, voltage stabilization, thyristor voltage controller, control winding.

This work indicates the need for theoretical and practical features of the organization of state audit and financial control, developed proposals and recommendations for improving the procedures for state audit and financial control.

The article is devoted to determining the features of the influence of computer games on independent learning English by students. Among them, we can highlight an entertaining type of computer games that does not imply exercises in English, but really helps students learn it. Computer games support interest in learning English, give them the opportunity to learn at their own pace to understand English by perception, read correctly, speak fluently English, and remember the necessary English words. The results of the survey reflect the opinion of young people about the effectiveness of this method of learning a foreign language.

he article presents the results of research on the idea of «conceptosphere» in modern science. The main emphasis is placed on the semantic spheres represented by the meanings of words in the language. The authors conclude how much is the culture of a nation, its folklore, literature, science, fine art, historical experience, and religion is rich, so the concept sphere of the people is richer. In addition, the concept sphere of a person is a field of knowledge made up of concepts as its units. There are reflected the sources of the conceptual unit of ideas from which the world view of the language speaker is formed. The article analyzes the main trends of concepts that form the concept sphere, which enter into correlating relationships, hierarchies with other concepts by their individual characteristics.The specific nature of the system relations of concepts requires research, but the General principle of systematicity undoubtedly applies to the national conceptual sphere, as thinking itself presupposes the categorization of thought objects, and categorization presupposes the ordering of its objects.The article summarizes the conceptual system, which should be considered in terms of mental representations, mental lexicon, and the language of thought that are part of it. The term «cognitive space» also defines an individual cognitive space – a structured set of knowledge and ideas that has any lingual person, every speaker. In their work, the authors highlight the collective cognitive space, represented by a structured set of knowledge and ideas that must be possessed by all individuals belonging to a particul ar society. Attention is paid to the distinction between the concept sphere and the semantic space of the language. According to the authors’opinions, the concept sphere presupposes the existence of a mental sphere. The mental sphere consists of concepts that exist in the form of concepts, diagrams, gestalts, mental pictures, frames, scenarios. The semantic space of a language is that part of the concept sphere that is expressed by means of language signs. The semantic space of language is the subject of co gnitive linguistics research due to the fact that most of the conceptosphere of the human ethnos is represented within the semantic space of language.

In the article, the object of research is the telecommunications industry of the info communication services market of the Republic of Kazakhstan. Despite the fact that the structure of the communications and telecommunications market of the republic has changed significantly for the better in recent years, the development of various segments of the industry has diverse regularities that form quite definite trends that determine the prospect of their development. In this regard, the aim of the research was the analysis of the state of the telecommunications industry of Kazakhstan, identification of the main players in the industry, identification of tendencies and regularities of development of its segments. As a scientific tool for solving the problem set in the article, a set of methods of statistical and analytical analysis was used, on the basis of which the main provisions of the analysis, problems and tendencies of development are justified and illustrated. It should be noted that the market of information and communication services of the Republic of Kazakhstan is characterized by a state presence, the essence of which is manifested both in the use of tools that form structural and technological shifts in the development of market industries, and support for its development in priority areas that determine the competitiveness of the market of the state, as a whole. One of these tools in the development of the information and communication sector of the Republic of Kazakhstan is the state program “Digital Kazakhstan”. The development of the market is accompanied by the emergence of new players in it from the technology sector, and as a result, increase of the competition for consumer through the expansion of the range of services, improving their quality and pricing policy. As a result of competition, a pool of leading operators has been formed in the sphere of telecommunications services in the republic, whose activity already go beyond the national framework. At the same time, the infrastructure of the industry, which is characterized by the dominance of analog data transmission system and the underdevelopment of digital and satellite infrastructure, still needs to be improved. Taking into account the forecasts of rapid growth in the near future in the global market of mobile telecommunications services, this will require both from operators and from the state, in general, modernization of the existing telecommunications infrastructure, as one of the important factors of Kazakhstan’s entry into the global information space.

Main problem: The development of the genetic potential of poultry, as well as the receipt of high-quality eggs for collection or further incubation, are possible only if rational and correct feeding of the broodstock and, more importantly, the young during its rearing period is observed. During this period, high-quality protein nutrition occupies an important place, which determines the level of productivity, stable growth, reproductive ability of the bird, as well as the state of health during the feeding period. Protein deficiency always remains an urgent problem for agricultural land, whose main activity is aimed at breeding dairy and meat animals. In this regard, research in the field of finding the use of non-traditional protein feed is of great need. If we summarize the modern achievements in the field of protein and aminoacid nutrition of poultry, we can find the most profitable way to obtain feed additives in industrial production. The studies, the results of which will be described in this article, are aimed at studying the possibility, experimental substantiation of the optimal dosage and the effectiveness of using the feed additive from crustaceans Artemia salina in the diets of chickens of the egg-meat direction of productivity [1]. Purpose: To study the possibility, experimental substantiation of the optimal dosage and the effectiveness of the use of the feed additive from crustaceans Artemia salina in the diet of chickens of the egg-meat direction of productivity. Methods: Analysis and generalization of theoretical information Results and their significance: This article presents the results of the analysis and generalization of theoretical material. The theoretical significance is determined by the fact that it is invested in scientific and practical problems related directly to solving urgent problems, increasing the efficiency, competitiveness and quality of domestic poultry products.

Das Hauptproblem: die allgegenwärtige Einführung von Informationstechnologien führt zu erheblichen Veränderungen in verschiedenen Bereichen der menschlichen Tätigkeit. Auch der Bildungsbereich ist keine Ausnahme. In diesem Zusammenhang hat der Autor in diesem Artikel ein aktuelles Problem behandelt, das in der Entwicklung elektronischer Lehrmittel liegt und eine der aktuellen und vielversprechenden Richtungen der Informatisierung des Bildungsprozesses ist. Es wurden die Arbeiten von Wissenschaftlern S.S. Sysoeva, V.M. Kuharenko, A.I. Bashmakova, T.I. Koval, E.S. Polat, A.Y. Uvarova, P.I. Serdjukow, A.A. Andreev analysiert. Diese Arbeiten enthalten Anforderungen an die Entwicklung elektronischer Lehrmittel. Nach der Analyse beschrieb der Autor die Entwicklungsschritte von elektronischen Lernprogrammen, die Prinzipien, denen sie entsprechen sollten, und führte eine Liste der Module an, aus denen das elektronische Lernprogramm bestehen sollte. Aus der vorhandenen Vielfalt an Softwarekomplexen hebt der Autor CourseLab, Smart Builder, MOS Solo, Google Sites, iSpring Suite, TurboSite, Adobe Animate, HTML5 hervor. Die Entwicklung von elektronischen Lehrmitteln für die vom Autor des Artikels vorgestellte Technologie und deren anschließende Anwendung im Bildungsprozess wird dazu beitragen, die Lehr- und kognitive Aktivität der Lernenden auf einem effizienteren Niveau zu organisieren. Zweck: beschreibung der Technologie zur Entwicklung von elektronischen Lernprogrammen unter Berücksichtigung bestehender Anforderungen. Methoden: der Artikel verwendete Methoden zur Analyse, Synthese und Abzug. Die Analyse der Anforderungen und Prinzipien für die Entwicklung elektronischer Lernprogramme basiert auf einer deskriptiven und analytischen Methode. Ergebnisse und ihre Bedeutung: das praktische Ergebnis der vorgeschlagenen Technologie war das entwickelte elektronische Lernprogramm «Entwicklung mobiler Anwendungen». Die Ergebnisse der Studie haben neben der theoretischen Bedeutung auch eine praktische Bedeutung, die in einer positiven Dynamik liegt, um den Widerspruch zwischen dem ständig wachsenden Informationsfluss und der begrenzten Fähigkeit der Lernenden, ihn zu erlernen, zu lösen. Die bewusste Verwendung elektronischer Lehrmittel im Lernprozess ist eine grundlegende Möglichkeit, die Bildungsqualität zu verbessern, indem die verwendeten Unterrichtsmethoden und -techniken in Richtung Individualisierung und Fokussierung auf den Lernenden geändert werden.