The music of the Turkic peoples, which has preserved ancient intonations and symbolism, serves as a means of self-expression and cultural diplomacy, promoting the image of the Turkic world as a single complex. The preservation of musical traditions becomes especially relevant due to the identification of similarities in the instruments, styles and mentality of the Turkic peoples. Purpose of the study is to show how the TURAN ensemble, through musical art, contributes to the preservation of the cultural heritage of the Turkic peoples and forms a space for intercultural dialogue. Culturological, ethnomusicological, historical-ethnographic and comparative methods were used in the study. Results and their significance show that the TURAN ensemble harmoniously combines tradition and modernity, contributing to the preservation of the identity of the Turkic peoples through the renewal of musical heritage.