The article discusses the theory of motivation in linguistics, derivation of metaphors are fully considered.

In this article the features of formation of youth policy in Kazakhstan in modern conditions are considered. Priority directions of realization of youth policy, as well as an interrelation of young generation with modern Kazakhstan society are studied.

The article deals with topical issues of youth employment as an important economic aspect of the state. The analysis of youth employment in modern working conditions in connection with the development of market relations in the Republic of Kazakhstan was carried out.