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Main Journal Archive of articles


Number of the journal, №: 2015. № 3

Formatting of school's motivation for children in Primary school

Annotation: The article examines how a motivation of primary school children through certain activities. These types of authors reflect consistently implemented educator blocks: emotional, motivational and cognitive-target. The article also suggested exercises and tasks allows to generate, according to the authors, the motivation of the children in primary schools.

New approaches to the organization of courses of teachers

Annotation: This article describes the radical changes that occur in the training of educators and future path of modernization in accordance with the prospects of development of the entire education system of Kazakhstan for the long term.

Determining the percentage of metal in the catalyst

Annotation: This article focuses on the adsorption properties of Ni-PEG / ZnO and Cu-PEG / ZnO catalysts. For modern technologies require more efficient and cheaper hydrogenation catalysts. Create them only through the development of new scientific approaches to the preparation of supported catalysts, and most recently modified polymer catalyst as supported on a carrier, and unsupported, involving the study of new physical and chemical methods. To determine the percentage of metal in the catalyst was prepared and investigated the mother solution.

Author: D.A. Ganikel

The estimation of consumer properties of bee honey represented in the retail trade network

Annotation: This article views the research methods allowing by the organoleptic and physical and chemical indicators to estimate the honey naturality and approximately determine its origin due to the results of the analyses. The factors influencing the quality of the produced honey have been considered and the chemical
Вестник Инновационного Евразийского университета. 2015. №3 ISSN 1729-536X 167
composition of the useful components of honey has been studied. It is shown that Kazakhstani honey can be rather competitive at the world market and the main task is the increase the honey production without changing its quality.

Social advertising as a fragment of social and cultural life of the community

Annotation: The scientific article gives definitions of such terms as “public service advertising”, “discourse of public service advertising”. It also includes their descriptions, peculiarities and the sphere of their application. The article defines the goals and objectives of public service advertising, analyzes the classification of social advertising. The scientific article analyzes some scientific works of scholars who studied social advertising as communicative phenomenon, as well as the characteristics of social advertising that reflects society’s culture and its life.


Number of the journal, №: 2015. № 2

Development and condition of the marketing and information system in the agroindustrial complex in the Republic of Kazakhstan

Annotation: In this article the creation and development of information and marketing system in the economy of agriculture of Kazakhstan is described. The analysis of the activity of JSC “Kazagromarketing” is given; new ways on the improvement of the agricultural information and consultancy centers and the development of the widespread regional network are also suggested.

Author: M.A. Amirova

Perfection of regional innovative system structure as the main direction to increase potential of the region

Annotation: The article deals with the issues of improving the structure of regional innovation system. As the result,
four directions are identified to improve the structure of innovative system in the region. Thus, recommendations
are proposed to improve the mechanism of innovative development of Pavlodar region. Moreover, the factors
that may hinder innovative development of the region are highlighted.


Issues of a state institution expenses financing and ways of their solution

Annotation: The main issues of a state institution expenses financing are considered in the paper. The disadvantages
of the existing system of planning and implementing the budget programs have been studied. The major ways on
solving the issues in the field of state institutions expenses financing are offered.


Investment program of strategy implementation for agriculture development of Kachiry district up to 2020

Annotation: The main priorities of strategy for agriculture development as well as investment into agrarian and
industrial complex of the district are considered in the article; their necessity analysis for the branch
development is carried out. The major factors which influence on increasing the investment policy efficiency for
agriculture and agro-industrial complex development of the district are revealed.


Main directions, goals and objectives of the industrial policy of Pavlodar region

Annotation: The main aspects of the industrial policy of Pavlodar region are considered in the article. The principles
and prerequisites for the implementation of industrial policy in the region are presented in the article. To
accelerate development of the regional economy based on introduction of innovative technologies, problems
solution and directions of industrial policy improvement are offered.

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