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Number of the journal, №: 2017. № 1
The cities folded in foreign countries distinguish three organizational models of branding. First model – administrative – here, forming of brand of territory the public and local organs of power take the lead. Second organizational model – branding is initiated by business and divided into two types. First type – "export", according to this variant the basic task of municipal brand consists in stimulation of sales of commodities and services of local producers. Second type – "import", this variant of business model is branding on purpose to
attract (to import) new business and investments in a city. The third model of organization of branding – civil is implies that realization of branding is initiated by different public associations or separate interested citizens. All three variants of branding befit the Kazakhstan cities and territorial educations, but priority direction will become is the European model with participation administration.
Number of the journal, №: 2016. № 4
Annotation: In the article, on the materials of the Communal state enterprise on the right of business «Aktogay central district hospital, the problems of staffing provision of healthcare sphere institutions of Pavlodar region are considered. The article gives the analysis of the current state of the problem and the ways of its solution, including mechanisms of state support and regulation.
Annotation: The article focuses on the key issues of the socio-economic development and formulates the problems hindering its development on the base of materials of Bayanaul region.
Number of the journal, №: 2016. № 3
Annotation: In the article, the questions of functioning of "self-knowledge" discipline in the school curriculum, setting goals and tasks in the process of educating the younger generation are considered. Based on the ideas of the spiritual and moral education of students.
Annotation: The article is devoted to modern technologies of organization the process of psychological and pedagogical support of upbringing children-orphans and children left without parental care, foster families. Particularly, basic approaches, criteria and stage-by-stage maintenance of organization of this process are exposed in the article. Analysis of the types of psycho-pedagogical support of orphans are given in this article: guardianship (trusteeship), foster family; also there are the main directions of psycho- educational support of children-orphans in the family. The stages of prevention and rehabilitation work on socio-pedagogical and psychological support are considered by authors. The basic conditions of organization of the socio-pedagogical support of children-orphans and children left without parental care in foster families are also defined in this article.
Number of the journal, №: 2016. № 1
Annotation: This article considered the essence of public policy, features of competitive economy and priority directions of macroeconomic politics of Republic of Kazakhstan. For providing of competitiveness of national economy certain seven long-term priorities that based on open market economy with the high level of foreign investments and domestic saving. Also given socio-economic description of the Pavlodar area and role of region in a country.
Number of the journal, №: 2015. № 2
The main issues of a state institution expenses financing are considered in the paper. The disadvantages
of the existing system of planning and implementing the budget programs have been studied. The major ways on
solving the issues in the field of state institutions expenses financing are offered.
The article considers the methods of rationalizing the process of heating the refractory materials of
aluminum electrolyzers up in relation to thermal stresses arising in the hearth lining. The functional goals of the
refractory materials are listed. The operational characteristics of the refractory materials are presented.
During thermal influence on a hearth lining, the physical effects called thermal expansion occur. The
materials which save their properties under high temperature are known as refractory materials. The
thermostability is described in more detail. The scientific test bench was used to investigate ultimate strength.
The method of temperature and pressure measurement when conducting the experiments is cited. In order to
choose the potlining it is necessary to know the peculiarities of refractory materials and actual industrial
loadings as precisely as possible.
Number of the journal, №: 2014. № 3
The implementation of international educational standards as the main goal of Nazarbayev
university and the perspectives to incubate reforms in post soviet times are concidered in this article.
Activity of German scientists who explored mountain systems of Kazakhstan and Russia is considered in
the article. Scientific biographies of P.S. Pallas and H. Merzbacher is presented.