“Innovative University of Eurasia” Suggest an article Book a call to the editore
Number of the journal, №: 2015. № 3
Annotation: The scientific article gives definitions of such terms as “public service advertising”, “discourse of public service advertising”. It also includes their descriptions, peculiarities and the sphere of their application. The article defines the goals and objectives of public service advertising, analyzes the classification of social advertising. The scientific article analyzes some scientific works of scholars who studied social advertising as communicative phenomenon, as well as the characteristics of social advertising that reflects society’s culture and its life.
Number of the journal, №: 2014. № 4
Annotation: The state and the direction of the youth policy development of the Republic of Kazakhstan and the role in its realizing of youth public associations and organizations are considered in the article.
Number of the journal, №: 2014. № 3
In this article categories of the author’s image in the modern publicistic text on a material of the regional
press are considered in which various methods of author\'s self-expression are described. The special attention is paid on the main and facultative mechanisms of creation of author\'s \"I\" formation in the publicistic text.
Number of the journal, №: 2014. № 1
Annotation: The aspects of delivery system development of the public services submission to the population in the Republic of Kazakhstan are observed in this article on the basis of monitoring results.
Annotation: This article describes the features and principles of the civil service system in the Republic of Kazakhstan, as well as international experience to create an effective state apparatus by the example of South Korea.
Number of the journal, №: 2012. № 4
Annotation: This article Leals with the importance of civil education ataschool stage. Much attention at civil education is paid to schools on which special historical resporsibility for formation of civility of young people is laid on.