Annotation: This article discusses the idea of developing a functional product that exhibits biologically active, bifidogenic properties and a strong antioxidant effect. The authors propose the formulation of sea buckthorn marmalade with the addition of immobilized probiotics. The jelly-fruit marmalade formulation is used as a control sample; apple puree is replaced with sea buckthorn concentrate, sugar and molasses with fructose. In experimental samples, various methods of introducing probiotics are used and their viability in the finished product is further evaluated. According to the organoleptic characteristics, the samples have a pleasant taste, smell, original color, gelatinous consistency. The best viability was shown by microorgan isms immobilized by incorporation into the gel.

Annotation: Modern measuring instruments – a technical device, the purpose of which is to measure the unit of physical quantity. But do not confuse measuring instruments with indicators, the main purpose of indicators is to detect the presence of the measured physical quantity. Measuring instruments are an integral part of human life.

Annotation: The article is devoted to the task of automating the assessment of the electrical safety level of electrical installations based on the determination of the electrical resistivity of soil layers ρ in specific climatic conditions. The soil ρ value depends on many factors, which can vary significantly during the year. Therefore, the decision was made using modeling based on one of the areas of artificial intelligence: fuzzy logic.

Annotation: The article discusses the biotechnological aspects of the use of medusomycete as a producer of chemicals in cosmetology. Organoleptic and chemical studies of a tea drink using various growth substrates were performed.

Annotation: The article discusses the mechanisms by which surfactants interact with a glass surface. The need for a preliminary silanization procedure was studied using laboratory glassware in the chemical analysis of lowconcentration surfactants. Rules were proposed for carrying out the silanization procedure.

Annotation: This paper analyzes the development of small and medium-sized businesses in Ekibastuz district at the present stage. The volume of lending to small and medium-sized businesses in the district within the framework of state programs BRM 2020, as well as grant funding for the development of productive employment and mass entrepreneurship in rural areas of the study area. The mechanism of service support for SMEs to provide non financial support is given

Annotation: The article describes the main directions of improving the process of implementing the cluster initiative in the regional management system. It is shown that increasing the innovation activity of the region is most effective and efficient in cases of creating clusters, the formation of which is preceded by a long stage of identifying the prerequisites of cluster formation, justifying the acceptable nature and form of cluster initiative and developing a mechanism and tools for its implementation

Annotation: This article discusses the main directions of development of innovative processes in Kazakhstan. The main problems in the implementation of state efforts to create conditions for the development of an innovative economy are shown, the main reasons for the low level of innovative activity of most enterprises in the real sector are identified. The article concludes that the current state polic y contribute to the creation of some organizational and legislative framework of the national innovation system

Annotation: This article discusses the shortcomings in the management system that hinder the sustainable development of rural areas. The main problems of rural development are identified. The directions of development of the Aksu district are determined on the basis of ensuring sustainable growth of the district's economy, as well as diversification, modernization of economic sectors and creating conditions for the production of competitive products. Promising directions of social and economic development of the Aksu district, which will allow the most dynamic development in the current conditions, are proposed.

Annotation: This article describes the main functions of personnel management that are implemented in the formation and development of labor potential. The assessment of the labor potential of Aksu su Arnasy is given, the stages of the process of formation and development of the enterprise's labor potential are considered. The analysis of staff planning and training, as well as the process of forming a personnel reserve, was carried out.